A concierge that already knows Seoul
NUM holds 73,440 places in and around Seoul. Text it what you want, in any language. It finds three real places that fit, open now, and books the one you pick.
Five of us in Hongdae Saturday at 8 pm. Korean barbecue that takes groups?
Three barbecue places in Hongdae that seat five. Want me to book one for Saturday at 8?
What is in the Seoul directory
Built from open map data, kept current, and never ranked by who paid, because nobody can pay. Placement is not for sale on NUM. Counted November 8, 2026.
Seoul at a glance
Seoul is South Korea's capital and largest city, with about 9.6 million people, split north and south by the Han River. Joseon-era palaces and hanok lanes sit north of the river, near markets and modern shopping streets. Visitors come for the palaces, the food and the city's neighborhoods, from the university area of Hongdae to Gangnam.
Known for
Gyeongbokgung 경복궁
The first royal palace of the Joseon dynasty, founded in 1395 in Jongno; the guard-changing ceremony runs twice a day, and hanbok wearers enter free.
Bukchon Hanok Village 북촌한옥마을
Lived-in neighborhood of traditional hanok houses in Jongno; visitors may enter its red-zone lanes only between 10 am and 5 pm and are asked to keep quiet.
Gwangjang Market 광장시장
Market founded in 1905 in Jongno, best known for its food stalls frying bindaetteok (mung bean pancakes) and selling mayak gimbap.
N Seoul Tower and Namsan N서울타워
Tower on the summit of Namsan in central Seoul, reached by trail or a three-minute cable car, known for its love locks.
Hongdae 홍대
Area around Hongik University in Seogyo-dong, Mapo, known for indie music, buskers, nightlife and the Gyeongui Line Forest Park.
Getting there
From Incheon Airport: the AREX express train runs nonstop to Seoul Station in about 43 minutes from Terminal 1 and 51 minutes from Terminal 2. The AREX all-stop train takes about an hour and stops at Gimpo Airport, Digital Media City, Hongik Univ. and Gongdeok. Airport limousine buses also serve the city. From Gimpo Airport, take AREX or Seoul subway Line 5 or 9.
Getting around
The subway reaches almost every neighborhood, and fares are integrated with city buses, with free transfers. A T-money card works on subway, buses, many taxis and in convenience stores; cards are sold at stations and convenience stores.
When to go
Spring (roughly April to May) and autumn (roughly September to November) are milder and drier. Summers are hot and humid, with most rain in the July to August monsoon. Winters are cold, with average January lows around -5 C.
Local tip
Visit Bukchon between 10 am and 5 pm, when visitors are allowed in its red-zone lanes. Outside those hours those lanes are kept for residents and guesthouse guests.
Facts checked November 1, 2026. Transport and openings change, so NUM checks them again.
More of Seoul
GyeongbokgungPhoto: Yoonj · CC BY-SA 4.0 
Bukchon Hanok VillagePhoto: Bgag · CC0 
Gwangjang MarketPhoto: Bgag · CC0 
SeoulPhoto: Chu · CC BY-SA 3.0 
SeoulPhoto: Salamander724 · Public domain 
SeoulPhoto: travel oriented · CC BY-SA 2.0
Where NUM looks in Seoul
Districts NUM covers here.
- Seoul Special City (whole city) 서울특별시
- Dongdaemun-gu 동대문구
- Gangnam-gu 강남구
- Yeongdeungpo-gu 영등포구
- Seogyo-dong (Mapo-gu) 서교동
- Mapo-gu 마포구
- Seocho-gu 서초구
- Yongsan-gu 용산구
- Sinsa-dong 신사동
- Dongjak-gu 동작구
- Jung-gu 중구
Complete lists for Seoul
Every place of one kind that NUM holds here, mapped, with a short take on where to start.
How NUM works in Seoul
- 1
Text NUM what you want
A table, a massage, a driver, a pharmacy. In your words, in your language.
- 2
Get three real places
Checked, open now, and close to where you are. Nobody paid to be on the list.
- 3
It books the one you pick
The confirmation stays in your thread. A real person is one message away.
Questions about NUM in Seoul
How many restaurants does NUM know in Seoul?
12,805 in and around Seoul, from the open map data NUM builds its directory on. NUM does not list all of them at you. It picks three that fit what you asked for, and says why.
Does NUM cover street food and markets in Seoul?
Yes: 901 street-food spots and 54 markets. Ask it what is open now and it will answer for the hour you are actually in.
Can NUM help me find a hotel in Seoul?
NUM knows 1,288 places to stay here. It finds the one that fits and hands you to the licensed partner who books it, so you always know who you are booking with.
How do I get from Incheon Airport to central Seoul?
The AREX express train to Seoul Station, about 43 minutes from Terminal 1 and 51 from Terminal 2. The all-stop AREX is slower but serves Hongdae and Gongdeok.
Is there a tourist help line?
Yes. Dial 1330 for general tourism inquiries; there is also a chat option. It is not an emergency line.
Do I need a transport card?
A T-money card is easiest. It works on the subway, buses and many taxis, and transfers between subway and city buses are free.
What language can I message NUM in for Seoul?
Whatever you write in. NUM answers in the language of your message, and in the script you used, which for Chinese means Traditional stays Traditional.
Does it cost anything?
Not for travelers. Booking through NUM is free and nothing is added to your bill. NUM Plus and NUM Platinum are optional and only add room.
For businesses in Seoul
If you run somewhere here, list it free. No account needed: add your place or update its details, and NUM checks them before they go live. Taking bookings through NUM is a separate, optional sign-up.
- Free to list, no account needed
- NUM checks every listing before it goes live
- Nobody can pay to be recommended
Seoul eSIM: data on the local networks in Seoul, installed before you land. South Korea eSIM plans.